About JSA in the Media
“9 Ways for Retail Jewelers to Reduce Smash-and-Grab Robberies.”
JSA offers practical security suggestions for reducing smash and grab robberies following a pattern of violent robberies in California.
JCK Online, May 31, 2016
“JSA Offering $10K Reward in Las Vegas Robbery.” Five male suspects smash jewelry cases and take high-end watches in a Las Vegas casino shopping mall after assaulting the security guard.
National Jeweler, May 25, 2016
"String of Violent Robberies Hits Southern California Jewelers."
JCK Online
March 29, 2016
"Southern California Jewelers Hit by Violent Robberies."
Seven recent violent robberies of high-end watches from jewelry stores.
Employees pistol-whipped and pepper sprayed, arrests in two cases,
National Jeweler
March 29, 2016

Plymouth Township, PA – January 9, 2016The two suspects pictured in the video reached into an unlocked showcase in a mall retail store and took watches. If you have information contact the Plymouth Township Police Department at 610-279-1901.
COMMENT: Showcases must be kept locked except when actually taking merchandise out or returning merchandise to the showcase. Regardless of how busy a store is, sales personnel, or a security guard, must have a view of customers at all times.

Suspect Image
The Black male subject pictured above is wanted for at least three grab and run thefts in three cities. The first theft occurred in Laurel, MD on February 7, 2016. On that day, the subject grabbed three bracelets from a display case. On March 18, 2016, in Bowie, MD the suspect inquired about purchasing a diamond bracelet for his girlfriend’s birthday. He then grabbed the bracelet and fled from the store. In his most recent theft, the subject grabbed a diamond ring in Baltimore, MD on March 22, 2016.

The subject has been described as being 5’7” and weighing 160 pounds. He has a thin build and is between 45-55 years old. He has a long gray beard and has worn a black and white hat in each theft. If you have any information regarding the identity of this individual, please contact Detective Pundt of the Baltimore County Police Department at (410) 887-2190 or contact the Jewelers’ Security Alliance at 800-325-1883.

PANAMA CITY, FL – July 25, 2016

A federal jury convicting Lewis Jones III, 36, Michael Bernard Gilmore, 46 and Larry Bernard Gilmore, 43, of interfering with commerce by robbery, conspiracy and using a firearm during a crime of violence. All three men were from Atlanta, GA. Their accomplice, Abigail Lee Kemp, 25, pled guilty on July 22, 2016.

Together, the group committed six armed robberies between April 2015 and January 2016. Their crimes occurred in Panama City Beach, FL. Woodstock and Dawsonville, GA. Bluffton, SC. Sevierville, TN and Mebane, NC. They stole over $4 million of jewelry. The defendants are scheduled for sentencing on October 12, 2016 in Panama City, FL.

ROCHESTER, NY – July 2, 2016

27-year-old Raymond Gouin, and 22-year-old Crysta Greenier, were arrested by the Rochester Police for their part in a jewelry store theft. Gouin was charged with conspiracy to commit theft by unauthorized taking. Greenier was charged with willful concealment. The suspects stole from a jewelry store on July 2. The suspects grabbed a diamond ring and then fled from the store.

PARMA, OH - August 2, 2016

At approximately 6:50 p.m., a subject asked to have his watch sized. As this was being addressed, the subject asked another sales associate to see a pair of earrings. The subject asked to have plastic removed from the watch. The associate sized the watch and removed the plastic component. The subject was charged $10 for sizing. He paid the amount, said thank you and he had to go. The associate asked him to wait for the sale to be processed. When he was handed the receipt and the watch, he grabbed the earrings and ran from the store. He fled in a black Mercedes sedan with an African American female driver with blonde hair. The subject was described as an African American male. He is 6’1” and weighs 190 pounds. He was last seen wearing a blue t-shirt and gray sweat pants. He also wore white tennis shoes. If you have any information regarding the identity of this individual, please contact the Parma Police Department at (440) 887-7300.

RANCHO CUCAMONGA, CA – June 15, 2016

At approximately 5:40 p.m., a subject entered a jewelry store for the third time in the same day. During his first two appearances, the sales associates offered the subject to complete a credit application. The subject stated he did not have proper identification and would go home to get his I.D. He then came back a third time. As he was being assisted by two sales associates, he revealed a gun and ordered the associates to fill a black bag with jewelry. The subject then fled the store with jewelry. The subject was described as a 35-year-old Hispanic male. He is 5’5 and weighs 135 pounds. He wore a black baseball hat, sunglasses and black jeans. He also wore a dark blue shirt with light color print of a guitar and skull. If you have any information regarding the identity of this individual, please contact the San Bernardino Sheriff’s Department at 909-477-2800.

TUKWILA, WA – July 15, 2016

At approximately 12:45 p.m., a subject inquired about gold chains. The sales associate took the item and element out of the case. As soon as the item was out of the case the subject grabbed the chain and ran from the store. The subject was described as a 23-year-old Samoan male. He is 5’7” weighs 180 pounds and has a stocky build. He has facial hear on his chin and on his sideburns. He was last seen wearing a red plaid long sleeve shirt with dark colored pants. If you have any information regarding the identity of this individual, please contact the Tukwila Police Department at 206-433-1808.

LAS VEGAS, NV - August 2, 2016

At approximately 3:50 p.m., a subject inquired about chains and pendants. He tried on a pendant and then fled the store. He was described as an African American male. He is 5’6” and weighs 140 pounds. He has a music note tattoo on his neck and partially shaved eyebrows. The subject was last seen wearing a soccer shirt with a white hat.


1. Do not resist in a robbery.

2. Surveillance photos from eye-level cameras inside and outside the store provide excellent evidence for police.

3. Having buzzers on the door can help to keep out potential robbers.

4. Keeping a log book of suspicious incidents, and putting aside and saving surveillance video of suspicious incidents, can be a great help in subsequent investigations.

5. Sharing information and photos among jewelers and police, and with JSA, regarding casings and suspects can help prevent crime and assist with investigations.

6. Showcases with burglary-resistant, laminated glass and special frames can withstand many blows with a hammer and can prevent or reduce large losses. JSA has not seen robbers take retaliatory action when laminated glass is used and robbers are unable to enter a showcase or are able to take only a small amount of merchandise from a small hole. Furthermore, robbers frequently cut themselves on small holes and leave behind valuable DNA evidence from blood.

7. Do not keep any GIA grading reports or other lab grading reports in the same place as the diamonds are kept.

Listed below are the top ten “red flags” or warning signs that a criminal is in your store, including robbers, distraction thieves and grab and run artists. None of the red flags below prove a crime is about to happen, but jewelers should be aware that the red flags below are how many of today’s jewelry criminals commonly behave. While genuine customers can also have habits like these, a jeweler should take special precautions when he or she sees the following red flags. Remember, no red flag is conclusive, but each additional red flag should raise the level of security.


1. Is the person talking on a cell phone? Inform the person that you will be happy to serve them as soon as they finish their call.

2. Is the person wearing sunglasses? Suggest that the person remove the sunglasses to get a better view of the beautiful merchandise.

3. Is the person wearing a hat pulled low or a hoodie to conceal his or her identity?

4. Is the person wearing inappropriate clothing for the season, like a wool cap when the weather is in the 80s, or a raincoat on a sunny day?

5. Are large numbers of people entering together, for example, three or more people? Will you be able to adequately protect your merchandise with a large number of people inside your store?

6. Is the person putting large or bulky items, including coats, on the showcase, or moving pads, mirrors or other items on the showcase in order to block the jeweler’s view?

7. Is the person asking unusual questions, particularly about security, hours or schedules, or looking with unusual interest at your cameras or security equipment?

8. Is the person asking to see the “most expensive” watch or jewelry item in the store?

9. Is the person making hand signals or other gestures that appear to be communicating with other people?

10. Is the person walking around the store with their hands in their pockets in order to avoid touching anything in the store that would leave fingerprints.

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