About JSA in the Media
“Jewelry Crime Falls as Security Improves.”

Rapaport/, August 9, 2016,
“JSA’s Red Flags to help spot a jewelry thief.”

Southern Jewelry News, August 31, 2016,

“First Half of 2016 Sees Continued Decline in Jewelry Store Crime."

Insurance Journal, August 9, 2016,

“NJ Jewelers Hit by Rash of “3-Minute Burglaries.”

National Jeweler, September 1, 2016,


Plymouth Township, PA – January 9, 2016The two suspects pictured in the video reached into an unlocked showcase in a mall retail store and took watches. If you have information contact the Plymouth Township Police Department at 610-279-1901.
COMMENT: Showcases must be kept locked except when actually taking merchandise out or returning merchandise to the showcase. Regardless of how busy a store is, sales personnel, or a security guard, must have a view of customers at all times.

Suspect Image
At 7:11 p.m. on 09/06/16 the black male suspect pictured above carried out a grab and run at a mall retail jewelry store in Brandon, FL. The suspect grabbed two pieces of jewelry and ran out of the store with the sales associate chasing him. The suspect entered a silver, newer model Chevrolet Camaro, 2-door, and the sales associate confronted the suspect and latched onto the vehicle’s roof. The sales associate hung onto the car for nearly a quarter-mile, and was thrown to the pavement, critically injured. The suspect is described as light-skinned, 6’1”, 25-30 years old, muscular and with a trimmed beard. It is reported that the same suspect may have carried out a grab and run on August 9, 2016 in Port Richey, FL, and another in Clearwater, FL. If you have information, contact Detective C. Parsons of the Hillsborough County Sheriff’s Office at 813-247-0539.

The Jewelers’ Security Alliance is offering a reward of up to $3,000 for information leading to the arrest of the suspect pictured above. If you have information, please call JSA on its Reward Hotline at 800-325-1883. If you wish to remain anonymous, measures will be taken to insure the protection of your identity, yet allow the payment of the reward.

ORLAND PARK, IL – September 8, 2016

Four suspects from Detroit were apprehended after they attempted to commit a smash and grab robbery of a jewelry store. One of the suspects was observed concealing a sledgehammer. An off-duty Park officer called the Orland Park Police. Officers arrived quickly on scene and pursued the suspects. Police arrested the four men who attempted to escape on foot. They were charged with resisting a police officer and criminal trespass to a vehicle. They drove a stolen vehicle to the jewelry store. The suspects have been identified as Devon Mathew, 24: Jacob Scott, 21; Antoine Scott, 22 and Gionny Coker, 18.

ORANGEBURG, SC – September 7, 2016

At approximately 12:18 a.m., two 18-year-old men broke into a jewelry store. Police arrived after a security alarm alerted them to activity in the store. Officers found glass spread throughout the front lobby. The suspects have been identified as Isaiah Flood and Damon Lamont Kinloch. The suspects face up to 15 years in prison if convicted for their crime.

TITUSVILLE, FL – October 22, 2016

At approximately 1:48 a.m., a team of burglars broke into the backdoor of a business adjacent to a jewelry store. The suspects then cut four holes through the drywall and entered a hallway of the jewelry store. After gaining entry, they cut phone lines, data lines, alarm lines and camera lines. They also managed to cut a hole in the safe. They proceeded to remove all merchandise stored within. Over 1,000 pieces of jewelry was stolen. If you have any information regarding this incident, please contact the Titusville Police Department at 321-264-7800.

FAYETTEVILLE, GA – October 19, 2016

At approximately 3:41 p.m., a suspect asked to see gold chains and necklaces. He stated that he had two grandchildren and it was their birthday. He said he wanted to get them gold chains and bracelets. The sales associate showed the suspect several pieces at one time. The suspect took three pieces and said he was going to his car to get money. However, he never returned. The suspect was described as a Black male in his 60’s. He wore a blue polo shirt and dress slacks. He is 5’8” and weighs 165 lbs. He wore a fedora style hat and had sunglasses attached to his shirt. He is clean shaven and well spoken. If you have any information regarding the identity of this individual, please contact the Fayetteville Police Department at 770-461-4441.

DULUTH, MN – October 22, 2016

At approximately 1:15 p.m., a suspect stated he was interested in gold chains. He looked at several chains and tried them on as well. He then said he needed to speak with his girlfriend to see if he had the money needed to buy the chains. The suspect left and came back to the store 20 minutes later. He proceeded to look at a chain with a charm attached. He then fled from the store with the chain. He was described as a White male in his early 20’s. He has a thin build and blonde hair. He wore a teal hoodie and jeans. If you have any information regarding the identity of this individual, please contact the Duluth Police Department at 218-730-5890.

BRONX, NY – October 15, 2016

At approximately 3:38 p.m., three suspects inquired about earrings. As the sales associate was assisting one of the suspects another suspect reached into the display case and pulled out a pair of earrings. One of the suspects then went to the watch case. As he was being assisted by another associate, the other two suspects reached inside of the display case and took a watch. All three suspects are Black males. The first suspect wore a gray sweatshirt and jeans. He was 6ft tall and 200 lbs. He wore sunglasses on his head and a Bluetooth earpiece in his ear. The second suspect was 6’2” and weighed 200 lbs. He wore a black leather jacket and gold rimmed glasses. He also wore a white Islamic cap. The third suspect was described as 6’1” and 220 lbs. He wore black glasses and a black hat. All three suspects are between the ages of 35 to 40 years old. If you have any information regarding the identities of these individuals, please contact the New York Police Department at 718-822-5411.


1. Do not resist in a robbery.

2. Surveillance photos from eye-level cameras inside and outside the store provide excellent evidence for police.

3. Having buzzers on the door can help to keep out potential robbers.

4. Keeping a log book of suspicious incidents, and putting aside and saving surveillance video of suspicious incidents, can be a great help in subsequent investigations.

5. Sharing information and photos among jewelers and police, and with JSA, regarding casings and suspects can help prevent crime and assist with investigations.

6. Showcases with burglary-resistant, laminated glass and special frames can withstand many blows with a hammer and can prevent or reduce large losses. JSA has not seen robbers take retaliatory action when laminated glass is used and robbers are unable to enter a showcase or are able to take only a small amount of merchandise from a small hole. Furthermore, robbers frequently cut themselves on small holes and leave behind valuable DNA evidence from blood.

7. Do not keep any GIA grading reports or other lab grading reports in the same place as the diamonds are kept.

Listed below are the top ten “red flags” or warning signs that a criminal is in your store, including robbers, distraction thieves and grab and run artists. None of the red flags below prove a crime is about to happen, but jewelers should be aware that the red flags below are how many of today’s jewelry criminals commonly behave. While genuine customers can also have habits like these, a jeweler should take special precautions when he or she sees the following red flags. Remember, no red flag is conclusive, but each additional red flag should raise the level of security.


1. Is the person talking on a cell phone? Inform the person that you will be happy to serve them as soon as they finish their call.

2. Is the person wearing sunglasses? Suggest that the person remove the sunglasses to get a better view of the beautiful merchandise.

3. Is the person wearing a hat pulled low or a hoodie to conceal his or her identity?

4. Is the person wearing inappropriate clothing for the season, like a wool cap when the weather is in the 80s, or a raincoat on a sunny day?

5. Are large numbers of people entering together, for example, three or more people? Will you be able to adequately protect your merchandise with a large number of people inside your store?

6. Is the person putting large or bulky items, including coats, on the showcase, or moving pads, mirrors or other items on the showcase in order to block the jeweler’s view?

7. Is the person asking unusual questions, particularly about security, hours or schedules, or looking with unusual interest at your cameras or security equipment?

8. Is the person asking to see the “most expensive” watch or jewelry item in the store?

9. Is the person making hand signals or other gestures that appear to be communicating with other people?

10. Is the person walking around the store with their hands in their pockets in order to avoid touching anything in the store that would leave fingerprints.

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